HOW TO CREATE A PRODUCT DISTRIBUTION NETWORK ABROAD
The creation of its own network of distributors in the world takes place following the implementation of the global industrial marketing operational plan, which must be defined considering the main business objectives, the characteristics of the product to be exported and the synergy with the market. We need to know how to choose the most suitable countries for their products, they influence the ability of the export manager, his knowledge of languages (mainly English and Spanish) and the export procedures of his foreign office
NETWORK OF DISTRIBUTORS: IMPLEMENTATION OF THE EXPORT INDUSTRIAL MARKETING PLAN
Following we will develop a series of concepts and suggestions in order to help you better define your business strategy
INTERNATIONAL EXHIBITIONS INSIDE YOUR EXPORT BUSINESS PLAN? the most important considerations, for the internationalization of your products, are the investments to be made and the cost-benefit ratio or the operations. If you decide to participate in a Fair, you must be sure that the nation and fair choices are the right ones with participation of many industrial buyers and distributors of your industrial categories. You should evaluate total exhibition costs including fees, cost of stand, accessories, logistics, catalogues and specification sheets, food and accommodation of the personnel at the fair.
EXAMPLE OF AN INDUSTRIAL GLOBAL DISTRIBUTION NEWTORK
BENEFIT/COST RATIO OF INTERNATIONAL EXHIBITIONS After fair normally we come back to our office with "Many Contacts" for follow up and try, from home, to conclude a future distribution relationship, in this case the fair is not valid and the investment has been wasted as the "contacts "end in themselves are not enough, those that count are those that become your distributors. WHO MUST PARTICIPATE IN A FAIR AND WHEN? A company decides to exhibit at the fair if it is economically strong to maintain and/or consolidate the presence of its brand and the relationships with local distributors already acquired. For medium and small companies, the costs of international exhibitions are prohibitive and a positive feedback is not always possible. Once acquired will be your distributor to participate in the fair.. THEREFORE IT IS FUNDAMENTAL TO HAVE A LOCAL DISTRIBUTOR.
PARTICIPATE THE WHOLE YEAR AT THE MOST IMPORTANT FAIR: CREATE A TECHNICAL WEB SITE AND BE PART OF AN EXPORT PLATFORM!
LAUNCH YOUR PRODUCTS AND START EXPORTING GLOBAL Thanks to the "International B2B Industrial Marketing" the search a new customers, distributors and wholesalers in the world no longer requires expensive and demanding trips abroad for export managers; even a lot less than fairs that now are prohibiteve and, many times, without an economic return. Even intermediaries are not the solution you need to start talking directly with final B2B distributors.
EXPORT DIRECTLY Until few years ago, exporting products and services to foreign countries requires long periods of time, heavy and demanding costs for small and medium-sized companies. Today, thanks to our network dedicated to export "Business to Business", export is within the reach of all companies.
WEB PLATFORM FOR FOREIGN TRADE = INTERNET NETWORK + TECHNICAL EXPORT SUPPORT
WHAT IS A WEB PLATFORM FOR GLOBAL EXPORT? is one of the main tools for worldwide exporting, so has to be selected according to your goals:
- - It's an international showcase for your products.
- - It's a constant presence of your factory in the world.
- - It's a world's Fair 24 hours/day 365 days/year.
- - It's the market tool that uses your future distributor.
- - It's made according to international market needs.
- - It's defined in the most important market languages.
- - It's your open door to export worldwide.
- - It's the right tool to increase your sales abroad.
NETWORK ITALIAN BUSINESS GUIDE FOR WESTERN INDUSTRIES Created in 2000, the "Italian Business Guide" Network is the only modern instrument of new technology, which allows Italian industries to be immediately visible and operative in the most important circuits of the Business to Business (B2B) world. Your company and your products will be "professionally launched" in "all" the portals of the Network that counts millions of industrial visits
PARTICIPATE THE WHOLE YEAR AT THE MOST IMPORTANT FAIR: CREATE A TECHNICAL WEBSITE AND BE PART OF AN EXPORT PLATFORM!
EXPORT OFFICE INSIDE OUR COMPANY It is essential that within the company organization chart to have at least one person responsible for managing foreign clients and market development. The export manager must be a commercial technician who knows perfectly (spoken and written) at least English and Spanish, optionally is required additional language as Chinese, Arabic or Russian. It is advisable that the export manager is a permanent corporate employee because he will have information about the markets and about the customers who are treasured for every small and medium industry.
CORPORATE PERSONNEL TRAINING It is necessary to define an annual staff training program at all levels. The internal Company System, in modern industry, is the set of activities necessary to achieve the company objectives at all levels, then the warehouse worker, each machine tool operator, company cleaning team, the assembly department, control and testers group, purchasing manager, production programmer, planing officer, quality assurance, security manager, workshop manager, technical manager, foreign trade manager, packaging staff, logistics department, accounting officer, administrator, management .. etc. they are all fundamental for having a productive system suitable for exporting worldwide
DISCOVER HOW TO BE ATTRACTIVE FOR THE FOREIGN MARKET
TO START B2B EXPORTING GLOBAL CALL: +39.333.6371.644
LAUNCH YOUR PRODUCTS AND START EXPORTING GLOBAL Thanks to the "International B2B Industrial Marketing" the search a new customer, distributors and wholesalers in the world no longer requires expensive and demanding trips abroad for export managers; even a lot less trhan fairs that now are prohibitive and, many times, without an economic return. Even intermediaries are not the solution you need to start talking directly with final B2B distributors. EXPORT DIRECTLY Until few years ago, exporting products and services to foreign countries required long periods of time, heavy and demanding costs for small and meduim-sized companies. Today, thanks to oyr network dedicated to export "Business to Business", exporting is within the reach of all companies.
FOR INFORMATION AND CUSTOMER SERVICES CALL: +39-333.6371.644
WBN THE INDUSTRIAL B2B SOCIAL NETWORK
WBN offers, in few clicks, to find the right industrial partner, growing fast, in the most competitive markets. For twenthie century industries was almost obligatory to exhibit at fairs to find new distributors and customers, expending minimum US$20 000 per each exhibition. WBN offers to create your own "Global Distribution Network" from your office and facilities... “We are the biggest trade show in the world… and never closes”
